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Ali has a background in client relationship and project management built up over 15 years in the highly competitive and fast-paced international fashion industry and subsequently in the business support sector, working for Sheffield-based IT and creative industries specialist Inspiral. Whilst at Inspiral, Ali worked specifically on developing business and sole trader relationships.
Ali’s work for Sero has involved partner engagement and sales support for ICT Active, network development for Digital 20/20, and event support for the Sheffield schools and colleges enterprise programme. She is currently Network Manager for the Sheffield College Alumni Network – an innovative association for former college students which is showcasing and re-engaging successful professionals, entrepreneurs and business leaders in college developments.